Visual Identity - Hamazi

The visual identity of the Hamazi restaurant was created to reflect the fusion between tradition and innovation in Japanese cuisine. The restaurant, which bears the surname of the chef, a member of the Asian diaspora, is known for offering both classic dishes and creative reinterpretations. Inspired by the chef's journey to Japan and the heritage of his ancestors, the brand explores elements of the sea, a reference both to the origin of the raw material and to his family's cultural journey. The color blue was strategically chosen to highlight the restaurant on delivery apps, visually differentiating it and reinforcing its identity in the digital environment.